Preparing Professionals One Student at a Time
Goals for Student Learning:

• Measurably demonstrate and apply a high competency working knowledge of various digital software applications and hardware components.
• Measurably demonstrate and apply industry-standard graphic design principles as they pertain to various digital media vehicles.
• Apply learning outcome skill sets to produce digital media projects for the purpose of communication on behalf of client/audience objectives.
• Create communication-based creative solutions to effectively broadcast specific messages that utilize typography, color, digital photography, images, digital video and print.
• Utilizing historical documentation for reference, case studies for application, and examples of industry trends, students will apply their skill set to create messages that communicate across a variety of media.
• Utilizing "real world" strategy, concept and application, students will implement their skill set of technology, understanding of design theory, identification with audience, and association with various delivery methods to produce graphic communication materials that best represent client goals.
• Pay special attention to and evaluate software and hardware capabilities, lifespan, and usefulness, which will guide them to an understanding of the role of graphic design management.
• Participate in the writing of creative briefs, apply the dynamics of communication practices, as well as investigate and understand the role of branding, marketing, and advertising.
• Utilize website construction software and apply the appropriate skill set to develop online portfolios and client-based solutions.
• Develop the ability to think critically, to problem solve, and to generate creative solutions.

Internships

• No matter which emphasis is selected, an internship is required in which students
  will apply skills in a professional commercial setting.
• Work-oriented experiences provide an opportunity to bridge the gap between work and academics.

Careers
Outstanding career placements of recent graduates include graphic artists, media director, graphic writer/developer, www creator/designer, desktop publisher, technical writer, and electronic publication specialist.